BRAND EDITORIAL
ART DIRECTION

MONKI — AW16

Monki works with oversized silhouettes as part of its DNA. For the limited AW16 press collection, this was pushed further and paired with a sporty edge. Working with a choreographer, movement became the tool to show volume, flexibility, and how the pieces behave on the body. The collection was communicated through activity, revealing shape and attitude naturally.




SHOW DETAILS

PHOTOGRAPHER RORY VAN MILLINGEN
FILM MARK ARRIGO
LOCATION LONDON
YEAR 2016






























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