BRAND EDITORIAL
ART DIRECTION

MONKI IDENTITY

In a world that constantly shapes and challenges self-expression, we invited five voices to explore identity. Anfa, Emma, Naran, Poppy, and Sabina each shared their own perspective. What it means. How it shifts. How it’s claimed. Through intimate storytelling and bold visuals, the campaign opened space for honest conversations. A celebration of individuality and self-discovery. Brought to life through a denim collection that became a canvas for personal expression.