Led the collection curation and oversaw the campaign for Swedish artist Elin PK, from initiating the collaboration to shaping the storytelling and visual direction. The collection featured colourful and playful art prints with a drinks theme. To bring the concept to life, the artist created real drinks featured in the campaign imagery, adding an engaging and authentic layer to the visual presentation.
Creative Direction. An in-house production.
Creative Direction. An in-house production.
Nathalie Barusta Gäbel is a Creative Director and Art Director specialised in Brand Identity, Brand Strategy and Visual Concepts. Read more